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1. 10 Work Tasks You Should Pay Someone Else to Do
There comes a time in your business where you’ll feel like you need to clone yourself to get all the tasks checked off your to-do list. I don’t know if scientists have figured out the magic formula for cloning someone yet, but the next best thing you can do is outsource to gain back more time to work on other areas of your business. Some people are skeptical about outsourcing because it’s an upfront investment you’ll need to make. However, there are so many small and easy tasks you can pass off to someone else. Here are 10 tasks you should...
Origional Story Date :7/31/2018
HowTo | Business 2 Community
Small Business | Operations | Outsourcing
2. Positioning a Team for Innovation and Disruption
What is the fundamental unit of disruption in an organization? It is the individual, says Whitney Johnson, a C-suite advisor and an expert on innovation and disruption, in an interview with AMA Edgewise. She points out that it’s people - not companies - that cause disruption. This observation can help managers as they build teams and promote innovation. In her former role as co-founder of the Disruptive Innovation Fund, Johnson saw that companies pursuing a disruptive course had higher odds of success. She created a...
Origional Story Date :7/31/2018
HowTo | AMA
Small Business | Innovation | Team Building
3. Sales of small businesses are going through the roof
Buyout activity is booming for American small businesses, and the prices being paid are at or near records for companies up to $50 million in value, brokers say. Many small-business owners are fielding more cold calls asking if their companies are for sale, and owners who do put their businesses on the market are often receiving multiple bids. "I've been doing this for 20 years, and I can say that if this isn't the top market, it's the top one or two in recent years," said Scott Bushkie, principal at Cornerstone Business Services...
Origional Story Date :7/27/2018
News | CBS News
Small Business | News
4. How to Have a Successful First Trade Show
Trade shows offer businesses a chance to showcase their services and meet potential clients in a competitive, yet extremely beneficial environment. While it's never easy to set up shop alongside competitors, performing well at a trade show can lead to noticeable increases in sales. Like many facets of running a business, your performance and comfort level at trade shows improves with time. Running a booth for the first time generates feelings of anxiety. Between the logistics of travel plans, setting up your booth, worrying about your...
Origional Story Date :7/31/2018
HowTo | Business News Daily
Small Business | Events & Conferences
5. 6 Old School Marketing Tactics That Still Work On Social Media
It seems like everywhere we look there’s some new social media or marketing tactics being touted as the next big thing. As marketers and businesses, we’re constantly looking for ways to reach our audience in creative ways and so we often jump around from strategy to strategy - often leaving what used to work in the past. But what about those marketing tactics that once worked like a charm? Today on The Science of Social Media we’re dusting off and breaking down 6 old school marketing tactics that still work like a charm on social...
Origional Story Date :7/31/2018
HowTo | Business 2 Community
Small Business | Marketing | Social Media
6. How to Say No to an Employee Request
Every manager will be forced periodically to refuse a request made by an employee. But there are different ways to say no, and you want to do so in a manner that sustains the relationship and keeps the lines of communication open. The manager’s job when refusing a request is to prevent hard feelings between you and the employee. You also want to ensure that the employee will not fear asking you for something else in the future because of the refusal. Turning down an employee request An effective refusal consists of three...
Origional Story Date :7/31/2018
HowTo | AMA
Small Business | Operations | Management
7. Unique Selling Proposition: What It Is, How to Determine it and Why it Matters
Ask any marketing expert about a unique selling proposition (USP), and they'll tell you it's something that differentiates your product or service from others like it. This is accurate, but understanding and defining a USP for your business can be a pivotal decision: It involves establishing an identity that is part of the bedrock of your company. USPs can be anything – a unique product feature, a greater company mission, stellar customer service, a brand story. This can make it difficult to define a strong, meaningful concept for your business. At the heart of the USP, however, is creating a core company identity that...
Origional Story Date :7/31/2018
Research | Business News Daily
Small Business | Operations | Sales
8. Essential Tips to Prepare for a Website Launch
It’s almost go-time! You’ve put in the months of work leading up to your B2B website launch and you may be feeling anxious about it. At Bop Design, we’ve launched 300+ B2B web designs and we have a website launch process in place that has proven to be successful. However, we know this might be your first website launch so we’d like to help calm your nerves with our essential tips to prepare. This isn’t a complete list, but it should give you the basics to focus on pre-launch. Create a Post-Launch Strategy In our experience with...
Origional Story Date :7/31/2018
HowTo | Business 2 Community
Small Business | Online | Web Site